Back to basics: Does my business really need a website?

Many small businesses, especially new small businesses, run a lean operation. They focus on necessities and urgent matters, only spending money when they need to. So, it’s easy to see why some business owners might think a website is a luxury item they can afford to live without.

They might even believe a Facebook page is enough for an online presence, or that a sign with their phone number will generate calls, or that a traditional mailer will help them sell products. But the truth is, the only way to start promoting a business is by building a professional website.
Source: GoDaddy.com, read more here

Comments

Post a Comment

Popular posts from this blog

Top reasons why your small business needs a good website

Image
Well, that's a question most small business owners keep asking themselves, but why do small businesses really need a website? Just considering the following two facts can help answering this question: 1- More than 2 billion people use internet everyday. 2- A website is one of the least expensive and easiest tools that can be used to market a small business. And now top four reasons why small businesses need a good website: 24/7 Accessibility: No business can actually operate 24/7, but their website can. Sales and marketing: A website can market a business and can actually generate sales. Presenting a professional business image: A good website is a very powerful tool to help you achieve this. Keeping up with the competition: Consider that most of your competitor businesses already have their websites.
Read more

Back to basics: What is SEO and why my website needs it?

Image
Well, talking about online presence and business website, high ranking and visibility in Search Engine results is highly important and valuable. Higher ranks in search engine results can potentially bring you more customers. This is where that Search Engine Optimization (SEO) comes helpful. But what is SEO and why it is so important? What is SEO? Search Engine Optimization (SEO) is the process of affecting the visibility of a website in a search engine's unpaid search results, which is usually referred to as "organic search results". SEO is an internet marketing strategy which helps your website attract more visitors by improving its rank in search result page. ​ Does my website need SEO? Yes. Only having a website is not enough for your business to boost. What helps your website stand out among others and get found within unpaid search results is an effective SEO settings in the website. In general, higher ranked websites within a search engine's search resu
Read more

Questions to business owners: Have you ever tried to find your business on internet search results?

Image
Well, back to our series of questions to business owners, here is the second question:  Have you ever tried to find your website, and your business, on internet search results? Any success? If your answer is yes, well done, but if your answer is no, it's almost as if your business doesn't exist! Having a website for your business is only a part of story, not all. The most important part of any business website is visibility. So what to do to improve the visibility of your website and your business? This can be achieved by a combination of different online marketing strategies among which the Search Engine Optimization (SEO) is the first and probably the most important one. SEO helps your website get more visitors, and your business get more customers, from search engine users by improving it's rank in search engine results. In todays competitive market in which people are using internet to look for goods or services they want, it is critically important to get your web
Read more